When performance stalls, what’s really getting in the way?
Powered by Root-to-Result®

Meet Craig Pattison
FCIPD
I bring senior executive experience and my
Root-to-Result® approach to situations where performance has stalled and what’s getting in the way isn’t clear.
Before founding my own business, I held executive and senior leadership roles in listed, private-equity-backed and regulated environments, including dual responsibility as Chief People Officer and Chief Technology Officer.
I’ve sat where many of my clients sit, making difficult decisions, leading through growth and transformation, and being accountable to CEOs and boards for the outcomes.
Today, I bring that operator’s perspective from outside the system. Rather than assume the presenting problem is the problem, I use
Root-to-Result® to challenge assumptions and examine what’s really getting in the way of performance, so attention and action are focused where they can make the greatest difference.

My Methodology:
Root-to-Result®
Root-to-Result® is the proprietary methodology I use when performance has stalled to examine what’s really getting in the way and focus attention where it can make the greatest difference.
It starts with the outcome or intent, the Fruit. Rather than simply accepting or challenging it, we test and clarify what matters most before exploring what will support or constrain it.
From there, Root-to-Result® examines the factors shaping the outcome: principles and commitments, beliefs and instincts, behaviour and credibility, and how leadership influence holds up in the real world.
The process returns to the Fruit, using real-world evidence to assess:
What has changed, what has held and what needs to evolve.
- 1 Fruit
Outcomes & IntentWhat outcome or intent matters most, and does it stand up to scrutiny?
2 Soil
Ethical FoundationWhat principles and commitments need to hold when the pressure is on?
3 Roots
Beliefs & MindsetWhat beliefs, narratives and instincts are shaping how you respond?
4 Trunk
Habits & BehaviourDo your beliefs and intentions translate into credible, consistent behaviour?
5 Branches
Application & InfluenceDoes your influence hold when the stakes and pressure are real?
6 Return to Fruit
Tangible, Aligned OutcomesWhat has changed, and does the original outcome still hold?

Why this work matters
What clients say
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